PPC Software Tools and Software

PPC management for ecommerce: 28 tools to explore

Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other marketing tasks, can be overwhelming for managers, causing important notifications and optimization opportunities to be missed. Campaign management software and tools allow advertisers and […]

SEO Software Tools and Software

SimilarWeb and Rank Ranger talk acquisition, SEO challenges, opportunities

SimilarWeb, a web analytics company, acquired Rank Ranger, a rank tracking and monitoring tool, last month. Transaction terms, publication It was not revealed on May 16th. I recently had the opportunity to do a Q & A with SimilarWeb VP, GM Digital Marketing Solutions. Bulk ToledanoAnd Rank Ranger CEO and Founder Shay Harrell.. Toledano and […]

Analytics & Conversion SEO Software Tools and Software

WebPageTest New Opportunities and Experiments: Test Virtually Anything

There has never been a better time for web developers to approach SEO. The pace at which both new and familiar tools and resources are innovative and open options for us also demands that we catch up. Recently, as Google released algorithm updates and metric calculation changes, the requirements for performance optimization have increased. One […]